There is no better way to market your business products and services than networking. Creating a network makes a company a brand and thus making it more reachable and known. Once proper networking is done for a business, then it would be easier to enable the owner to interact and meet with other investors who can help you get an insight on how to run a successful business in your sector of operation. Check out some networking events in Hong Kong here if you have no clue where to start.
5. Building Relationships
One of the ways that you can build a strong business relationship is to get in touch with people via email marketing. Research has shown that 59% of the Hong Kong population check their email at least once a week. E-mail marketing works in Hong Kong if you do it right. Get personalized and customized information passed to your customers and potential clients. It will be rewarding, and it is less expensive to maintain clients and customers than to win a new one.
6. Willingness to give away
In the current economy, people will be more interested and ready to use a service or product that they have tested. Therefore, if you can give away a free sample/ free trial or consultancy service, then more and more people will come back. Do not be afraid to give away a free trial or sample to people. If someone has an opportunity to experience your products or service, then the chances are that they would be interested in purchasing more of those products and or services.
7. Utilize Social Media
Social media is one of the digital marketing tools that can help an individual to take their starting companies to the next level. There are many social platforms where you can either create a sponsored page or pay for adverts, including using your links or pages to advertise your products and services freely. In Hong Kong, Facebook is the most popular social media platform followed by Pinterest, Twitter, YouTube, Instagram, and LinkedIn. Social media platforms are not only more affordable but also have the potential or reaching the maximum number of people. All you need to do is choose a reliable media that you are well conversed with and begin your marketing to expand the awareness of your company or business.
In the dynamic economy and market structure, one needs to be well equipped with the current marketing skills and strategies to enable them to sell and reach their potential clients as well as retain the existing ones. Start-ups might not have enough funds to hire professional marketing employees, and as a result, it would be cost-effective to work with short time professionals to start the marketing journey. Marketing consultancy is essential for such services and activities since they have prior experience and would not cost the company training fees. Besides, once the start-up has given them the range of products that they are dealing with, then they would customize the marketing skills and strategies to enable the start-ups to identify and hit the target audiences. Besides, a Consultancy agency like Paul Hype Page has additional advantages like giving free consultation services that are essential for starting companies or even those that are willing to diversify their operations or to start new company branches for the companies or websites. Reach out to us with your company and see the marketing we do propel your business to elevated levels.